My friend Larry got me off on a tangent this week trying to find a copy of the original commercial from the 70’s for Fig Newton cakes. Specifically, looking for a picture of the guy that dressed up as “Big Fig”.

So far, I managed to find the jingle:
“Hit it, Hal.

Ooey, gooey, rich and chewie inside
Golden, cakey, flakey on the outside
Wrap the inside in the out
Is it good? Darn tootin’!
Doing the Big Fig Newton,

One more time
Doing the Big Fig Newton,

Here’s the tricky part
The Big Fig Newton!”

And a picture of the box:
Big Fig on Box of Newtons

But have not been able to find a copy of the commercial or even a screen capture of it!

There are a bunch of references to the jingle and even the guy, but no pictures whatsoever!

First person to come up with a picture of the guy (especially doing the “tricky part”) will win a special prize :).

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